11 May 2012

Confirmation of ASOS launch!



ASOS Cheat Sheet


Discover through ASOS:
Search ASOS Marketplace > Click 'Community' > And you'll find it: Marketplace Blog "Westminster Uni: Cheat Sheets"


ASOS Marketplace, (https://marketplace.asos.com/blog)

Final Line-up


'Final Line-up', Victoria Rowe

Branding














Customer Profile


She embodies the theme of "living too fast too young" and evokes degenerate youth culture; socialising with no responsibilities or limits.

She drives around the streets of L.A. in her white vintage mustang -totally inefficient but completely cool- and is a regular at Coachella, Palm Springs.

She loves tacky chic and rocks the 'just got pulled out of a hedge' look whilst combining contrasting fitted and oversized silhouettes to achieve an almost 90's grunge style.

10 Apr 2012

Styling

Customised name necklaces
Spray-paint heels


H&M- £19.99 (10/04/2012)
ZARA belt - £7.99 (10/04/2012)

ZARA styling (10/04/2012)


ZARA styling (10/04/2012)